Summer Fling Dressage Show And Canaan Ranch Pas De Deux Sponsorship Opportunities July 31, 2010
Witness the splendor and exquisiteness of high-level dressage and Pas de Deux as a sponsor for the annual fundraiser to benefit the Morven Park International Equestrian Center.
Melanie Pai, owner of Canaan Ranch, is the top Dressage Sporthorse Breeder & Owner of the Year with two ranch locations in Middleburg, VA and Fulshear, TX. Pai is the former owner of Foriano, who went to the 2004 Olympics as the First Alternate and the 2005 World Cup in Las Vegas. Canaan Ranch is well-known for their exceptional breeding of show champions along with training, sales, boarding, and showing.
Sponsorship Benefits
PAS DE DEUX GOLD SONSOR - $2,500
Eventing Privileges
• 1 VIP Table of 10 • 20 General Admission Tickets • Trophy Presentation • Product contribution to VIP Goody Bags
On-Site Promotion
• Banners located in VIP Tent and riding arena for Saturday and Sunday’s events (provided by sponsor) • PA Announcements throughout event • One half-page black and white program ad (camera ready ad provided by sponsor)
Media • News releases with local, statewide, and national distribution • Sponsorship mention in all event advertising • Event Advertising in The Washington Post and Synavista Television Network. Additional media TBD • Morven Park website presence
On-Site Promotion
• Banners located on riding arena for Saturday and Sunday’s events (provided by sponsor) • PA Announcements throughout event • One quarter page black and white program ad (camera ready ad provided by sponsor)
Media • News releases with local, statewide, and national distribution • Sponsorship mention in all event advertising • Event Advertising on Synavista Television Network and WINC-FM • Morven Park website presence
On-Site Promotion
• Banners located on riding arena for Saturday and Sunday’s events (provided by sponsor) • PA Announcements throughout event • Name mention in program
Media • News releases with local, statewide, and national distribution • Sponsorship mention in all event advertising • Event Advertising in The Washington Post and Synavista Television Network. Additional Media TBD • Morven Park website presence
Spring and Fall Horse Trials and Advanced Horse Trials Demographics Source: USEF
• 85% are women • 63% are married • A majority are between 34-54 years of age • 66% have a college degree or better • 56% are employed full-time • 80% make or directly influence purchasing decisions at work • 38% have a net worth of over $500,000 • Nearly half have an annual income of over $100,000 • 40% live on a farm; 66% of those are ten acres or more • 63% have traded stocks, bonds or mutual funds in the last year • The market value of the average home is $594,000 • 22% own 2 or more homes • On average, they spend 30 nights per year in a hotel and rent vehicles four times per year • They own three vehicles; 53% own a pick-up truck • 94% own a pet besides a horse or pony. • Has been active in equestrian sports for 22 years • Competes at least six times per year • Owns two or more horses, with a quarter owning five or more • The average value of all horses owned per household is $87,000 • 48% consider themselves advanced riders • 62% trailer their own horses to competitions
DID YOU KNOW ?
The estate, 1,000 acres just west of Leesburg, Virginia off Rt. 7 on Old Waterford Road, was home to two governors: Thomas Swann, a governor of Maryland in the 19th century, and Virginia's reform Governor Westmoreland Davis MORE HISTORY >>>
